Real is hiringSenior UX Designer

Roles and Responsibilities:

 User Research & Analysis

1. Conduct User Research:

  - Design and execute user research studies using methods such as interviews, surveys, usability testing, and ethnographic studies.

  - Analyze and interpret data to understand user needs, behaviors, and pain points.

2. Persona Development:

  - Create detailed user personas to guide design decisions and ensure the team understands and empathizes with the end-users.

3. Customer Journey Mapping:

  - Develop customer journey maps to visualize user interactions and identify opportunities for improvement.

 Competitive Analysis

4. Market and Competitive Analysis:

  - Conduct comprehensive competitive analysis to understand industry trends and benchmark against competitors.

  - Identify strengths and weaknesses in competitors' products and provide insights to inform design strategies.

 Wireframing & Prototyping

5. Wireframing:

  - Create wireframes to illustrate layout, navigation, and information architecture.

  - Iterate on wireframes based on feedback from stakeholders and usability testing.

6. Prototyping:

  - Develop interactive prototypes to simulate user interactions and gather feedback.

  - Use tools like Sketch, Figma, Adobe XD, or similar to create high-fidelity prototypes.

 Design & Ideation

7. Whiteboarding & Brainstorming:

  - Facilitate whiteboarding sessions and brainstorming workshops with cross-functional teams to generate innovative design solutions.

  - Encourage collaborative idea generation and ensure all voices are heard.

8. Visual Design:

  - Apply visual design principles to create engaging and aesthetically pleasing interfaces.

  - Ensure consistency with brand guidelines and design systems.

 User Testing & Feedback

9. Usability Testing:

  - Plan and conduct usability tests to evaluate the effectiveness of designs.

  - Analyze test results and iterate on designs to improve usability and user satisfaction.

10. Gathering & Incorporating Feedback:

  - Collect feedback from users, stakeholders, and team members.

  - Iterate on designs based on constructive feedback to enhance user experience.

 Collaboration & Communication

11. Coordination with PMs:

  - Work closely with Product Managers to align design solutions with business goals and product requirements.

  - Communicate design decisions, rationale, and progress effectively to PMs and other stakeholders.

12. Cross-Functional Collaboration:

  - Collaborate with developers, marketers, and other team members to ensure seamless implementation of designs.

  - Participate in sprint planning, reviews, and retrospectives as part of the Agile process.

 Documentation & Reporting

13. Design Documentation:

  - Maintain detailed design documentation, including style guides, design specifications, and user research findings.

  - Ensure documentation is up-to-date and accessible to the team.

14. Reporting & Presentations:

  - Present design concepts, research findings, and progress reports to stakeholders and leadership.

  - Use data and visuals to effectively communicate the value of design decisions.

 Continuous Improvement

15. Stay Updated:

  - Keep abreast of the latest trends, tools, and technologies in UX design.

  - Continuously seek opportunities for personal and professional development.

16. Mentorship & Leadership:

  - Mentor junior designers and provide guidance to the design team.

  - Lead by example and foster a collaborative, creative, and user-centered design culture.