UIUXjobsboard

GLOSSARY

False Consensus Effect

UX Design

What is the False Consensus Effect

The False Consensus Effect is a cognitive bias where people overestimate how much others share their beliefs, behaviors, and preferences. In UX, it's the tendency for designers and stakeholders to assume their own preferences and behaviors represent those of their users.

How it impacts UX Design

This bias can manifest in:

  • Design Decisions: Assuming users will understand what seems obvious to the team
  • Feature Prioritization: Overvaluing features based on personal preferences
  • Interface Choices: Creating interactions that make sense to designers but not users

How to avoid False Consensus

Combat this bias by conducting thorough user research, validating assumptions through testing, and actively seeking diverse perspectives. Always base decisions on actual user data rather than personal opinions or assumptions.

Why it matters

Understanding and avoiding false consensus is crucial for creating user-centered designs. It helps teams make more objective decisions, better serve diverse user groups, and create products that truly meet user needs rather than team assumptions.

UX Design Terms

See more UX Design terms

Rapid Prototyping

What is Rapid Prototyping Rapid Prototyping is a fast-paced i...

Pain Points

What are Pain Points Pain Points are specific problems, frust...

Rating Scale

What is a Rating Scale A Rating Scale is a measurement tool t...

Conversion Rate

What is Conversion Rate Conversion Rate is the percentage of ...

User-Centered Design

What is User-Centered Design User-Centered Design (UCD) is a ...

Onboarding

What is Onboarding? Onboarding is the process of introducing ...